Who We Are

Act On Cancer is a public health campaign managed by NHS Lancashire and South Cumbria Cancer Alliance – hosted by NHS Lancashire and South Cumbria Integrated Care Board. We are the data controller for this website.

What information we collect

We may collect:

  • Contact details (name, email, phone) if you contact us.
  • Technical data (IP address, browser type) for site analytics.
  • Feedback or survey responses you choose to provide.

How we use your information

We use your information to:

  • Respond to enquiries.
  • Improve our website and campaign.
  • Share updates if you subscribe.

Lawful basis for processing

We rely on:

  • Consent when you sign up for updates.
  • Public task for activities in the public interest (health promotion).
  • Legitimate interests for site analytics.

Sharing your information

We do not sell your data. We may share it with:

  • Service providers who help us run the website.
  • Regulators if required by law.

International transfers

We do not routinely transfer data outside the UK. If we do, we ensure safeguards are in place.

How long we keep your data

We keep personal data only as long as necessary for the purpose collected, usually no longer than 12 months for enquiries.

Your rights

You have the right to:

  • Access your data.
  • Request correction or deletion.
  • Object to processing.
  • Withdraw consent at any time.

To exercise these rights, email lscicb.communications@nhs.net

How we protect your data

We use secure servers and encryption where appropriate.

Complaints

If you are unhappy with how we use your data, contact us first. You can also complain to the Information Commissioner’s Office (ICO): https://ico.org.uk/make-a-complaint/

Changes to this notice

We review this notice regularly. Last updated: January 2026.